author: anne hellman

Anne Hellman, Marc Gobé, Joël Desgrippes. Introduction Tell Me a Story : Emotional Branding and the Knack for Narrative " I sometimes say that my job is to ' reveal personalities ' . We want to give brands character and we want to give ...

... Design Co. O Jetburger 4C D Arsenal Design , Inc. Atlas Health Club 4D D The Robin Shepherd Group Saltwater Marsh BBQ 104 1 2 3 4 5 D = Design Firm C. 5A D Redhead Design Studio C A Piece o ' Cake Bakery / Le Bon Macaron 5B 0 Dotzero Design ...

... creating the Twitter logotype, to mastermind an icon for both its app and website. Specifically, the entity sought a heart for its mark. It in fact needed two hearts, visually linked: a two-dimensional version that would live primarily ...