... leverage the brand name into other categories. This is especially valuable when the brand's owners seek to undertake unrelated ... Brand-Equity CBBE Accounting Psychological Measuring brand performance 45 Brand Equity and Brand Knowledge.
... model of marketing mix elements and Brand Equity 3.8 Adapted from Netemeyer et al.«s (2004) core/primary CBBE facets and brand purchase model 3.9 Adapted from Punj and Hillyer«s (2004) cognitive model of Brand Equity. ®components ̄. 3.10 ...
The History, Use, Disposition and Environmental Fate of Agent Orange
... enemy . The ground fire received by the RANCH HAND aircraft was from enemy ... extra protection from flying shrapnel and glass . Twice in December 1965 ... patterns . The purpose of the new 3.10 Encountering a Hostile Environment 87 3.10 ...
Manual of Musculoskeletal Ultrasound: A Self-Study, Protocol-Based Approach
... Ultrasound charac- teristics of the achilles tendon in tophaceous gout: a ... ultrasound. Neurol Res. 2011;33(10):1016–24. 44. Bianchi S, Martinoli C. Detection of ... artifacts. Radiographics. 2017;37(5):1408–23. 50. Day AL, Greenberg MH ...
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